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Nelly the Elephant is a chewable bracelet meant for teething, bath time and sensory play. It is inspired by the true king of the jungle. It is hand-painted with natural...

Brucy the Broccoli is a veggie-shaped baby teether that will stimulate babies’ senses while soothing little gums. It is perfect as a teether, sensory play toy and bath toy to...

Kendall the Kale is a veggie-shaped baby teether that will stimulate babies’ senses while soothing little gums. Its realistic textures will develop kids’ sense of touch. Did you know that...

Coco the Coconut is freshly picked from exotic palm trees! It is a fruit-shaped baby teether that will stimulate babies’ senses while soothing little gums. Introduce kids to a healthy...

The whole foods lunchbox. Kids love different choices throughout the day, so we’ve designed a lunchbox that offers parents and kids more flexibility. The lunchbox features a large compartment that...

We’ve created a special gift box of our fan favourites for self-feeders. Great as a gift or for your little one to use and explore their newfound independence. Also, makes...

Rob the Fox is an animal-shaped chewable bracelet perfect as a teether, bath toy and sensory play. It has travelled from the green forests to jump onto babies' and kids’...

Sfff - The fresh food feeder has been redefined, now with a food grade silicone feeder that’s easy to clean, dishwasher safe and gentle on baby’s gums. The silicone fresh...

Sippy Cups - Our award-winning sippy cup features our innovative b.box weighted straw that moves with the liquid – whatever angle the cup is tilted. Our redesigned straw has a...

Sfff - The fresh food feeder has been redefined, now with a food grade silicone feeder that’s easy to clean, dishwasher safe and gentle on baby’s gums. The silicone fresh...

Fill + Feed - Prepare fresh baby and toddler food at home and take it on the go with our reusable fill + feed! Our latest innovation in child feeding...

Bath Brush - A gentle solution for bathing baby, our adorable fox baby bath brush + sponge is a baby care essential! On the reverse, a replaceable non-toxic sponge is...

Spout Cup - Is bub ready to move on from the bottle? The spout cup is the perfect starting base. The cup features an ergonomically angled silicone spout that’s ultra...

Stroller- Ever experienced love at first sight? Are you looking for luxurious comfort, the best functionality and exclusive design? Or maybe you want a stroller that is ultra-light and compact?...